Privacy And The Era Of Big Data Essay - 1449 Words

Privacy in the Era of Big Data One day, you go shopping in Times Square. When you are passing by an underwear shop, what do you feel if the store assistant who is standing out of the door promotes to you that: â€Å"Morning Ilarie. We have got several this season’s new models of your size, 66 D. And your boyfriend will also like them because they are pink and cute and right to his taste†¦Ã¢â‚¬  Could you tell me your feeling? Happy? Surprised? Or you’re scared? I think most of the people might feel offended and angry. But, I’m sorry to say that will be the real situation in 5 years or shorter I think. That’s the topic today, how could we protect our privacy in the era of big data. Since mankind entered the 21st Century, the rapid development of Internet technology, data mining, cloud storage, cloud computing and other concepts emerge in an endless stream, which contributes to new vitality into the development of social science and technology. While enjoying the convenience brought by science and technology, human beings have to face the ethical thinking and legal challenges that accompany it. Taking big data as an example, people are using its preference analysis, public opinion prediction, data mining and other functions to manage the community or to sell goods, at the same time, also to bear its challenges to the existing privacy protection system. With the deepening of digitization of personal information, the need to strengthen the privacy protection of personal information becomesShow MoreRelatedImpact Of Big Data On Businesses1298 Words   |  6 Pages The impact of big data to businesses CIS 5681 Research Project Big Data Solution for Businesses Summer 2015 06/24/2015 Sai Kireety Kokkiligadda Sxk77140@ucmo.edu â€Æ' Abstract Big data is buzzword in every field of business as well as research. Organizations have found its application across various sectors from Sports to Security, from Healthcare to e-Commerce. Information when rightly put in use can cease the market. For instance, with the rise of smart phone purchases, transactions throughRead MoreDecision-Making Model822 Words   |  4 PagesToday, every facet of our lives such as eating habits, fitness, earning, spending, travel, payment, and even our way of interaction is influenced by Big data. So, to harness success in this era, every organization is trying to shift towards the large volume and high-velocity decision-making, in accordance to make new products, enhance existing features, manage financial transactions, or to fight fraudulent activities. With technology revolution, consumer-behavior changes, and increase in financialRead MoreHow Big Data Has On Consumers1401 Words   |  6 PagesBig data refers to the data sets whose size is bigger than traditional data base tools and contains the ability to acquire, store, manage and analyze data (Watson, H.J., O. Marjanovic, 2013). Big data often has the following four characterist ics, that is to say, it has a vast volume of data, fast transferring and dynamic system of data, a variety types of data and huge value of data. As the development of big data is faster and faster, the use of it also becomes broader and boarder, like researchingRead MoreChallenges Faced With Big Data1731 Words   |  7 PagesCHALLENGES WITH BIG DATA Already some success is achieved from big data in some fields like Sloan digital sky survey so it’s mean there is some potential in big data and benefits are also real but still some challenges like scalability, heterogeneity, integration, privacy, security etc. need to be addressed for realizing full potential of big data. One of the major challenge is transformation of unstructured data to structured form for accurate and timely processing. Challenges with big data starts withRead MoreHow Big Data Can Help The World894 Words   |  4 Pages Another issue privacy is associated with is when the era of Big Data has begun. According to boyd and Crawford’s article, â€Å"Computer scientists, physicists, economists, mathematicians, political scientists, bio-informaticists, sociologists, and many others are clamoring for access to the massive quantities of information produced by and about people, things, and their interactions (boyd 756). Utilizing Big Data can potentiall y help the world in so many ways, especially with the researches, whereRead MoreBig Data And Its Privacy Issues1452 Words   |  6 Pages BIG DATA AND ITS PRIVACY ISSUES BY KAVITA AMIT KUMAR â€Æ' Abstract: With growing technology and globalization, the volume of data is increasing day by day. Big Data world is drowning in data that is generated every day. Big Data provides us with valuable data and this in turn raise concerns how to maintain this data. Think about your daily data footprint. Say for example your every action on web is being monitored like website you visit, queries you make through search engine, all type of transactionRead MoreCyber Security And The Digital Age1457 Words   |  6 Pagesfrom National Security Agency (NSA), triggering a global debate about national security and citizens’ rights to privacy on the Internet (Philippens, 2013). The development of Internet provides great convenience for the companies and consumers, such as e-commerce and social networking. Meanwhile, it poses certain risks to some extent, such as leakage of corporate secrets and personal privacy. Thus, multinational companies should find their ways to respond to the problem of cyber s ecurity in the digitalRead MoreDecision-Making Model856 Words   |  4 PagesToday, every facet of our lives, such as eating habits, fitness, earning, spending, travel, payment, and even our way of interaction is influenced by Big data. So, to harness success in this era, every organization is trying to shift towards the large volume and high-velocity decision-making, in harmony to make new products, enhance existing features, manage financial transactions, or to fight fraudulent activities. With technology revolution, consumer-behavior variations, and financial crime increaseRead MoreImpact Of Big Data On The Future1364 Words   |  6 Pagesflow of data and information flooding our lives in conjunction with further increases in technology, has created a world of endless possibilities in this day and age. The impact and influences that have been created through big data will shape our lives not only today, but well into the future. This report examines the benefits of big data and the impact it has currently having in our lives as we speak. It also explores the correlation between the lack of knowledge, security and privacy issues weRead MoreThe Privacy Of A Young Pregnant Teen1651 Words   |  7 PagesTarget not too long ago has conquered the privacy of a young pregnant teen, causing emotional stress to her parents, because they were unaware of her pregnancy. She started searching for baby-items online and Target assumed she was pregnant. So, they sent offers to her mailbox and her parents’ found out and eventually realized what their daughter has been up to. Target has unapologetically invaded the privacy of this young teen. It’s starting to become very common nowadays. We give Target the right

Maslows Hierarchy of Needs within Lord of the Flies Essay...

Abraham Maslow formulated a theory of a hierarchy of needs, stating that he believed that human beings are motivated by unsatisfied or incomplete needs. In his theory there are five levels of certain needs in which lower needs need to be satisfied before higher needs can be achieved. The five needs are physiological, safety, love, esteem, and self-actualization. Maslows Hierarchy of Needs applies to many of the characters in Lord of the Flies, such as Piggy, Ralph, and Jack, and shows how they are affected when their needs are unsatisfied. The lowest and basic need of Maslows Hierarchy of Needs is physiological needs, which are the necessity of air, water, food, sleep, and shelter. Throughout the novel, the majority of the boys acquired†¦show more content†¦If they did not want to belong, they would have stayed off by themselves or not have joined in on the meeting. All of the main characters achieved this need, although Jack was unhappy with his role in the group and was trying to find ways of gaining more respect throughout the novel. The fourth need of Maslows Hierarchy of Needs is esteem, which is the mastery of a task and also receiving attention and recognition from others, or the need for power. A prime example of this need being fulfilled is when Jack forms his own tribe and made him self the leader not only because he was power hungry, but because he could not stand the fact the Ralph was chosen chief and was getting all the attention. Jack also found something that he was skilled at. His skill was hunting. Jack used his skill and found it valuable to win over the other kids on the island to assemble a new group and make him the leader of it. After some time and much conflict Jack had every person on the island under his command or killed them. The only exception to this was Ralph who scarcely evaded a similar fate. Piggy never achieves the goal of esteem because he is not appreciated for his intellect and wisdom which he offers the boys in times of need. Since Piggy never exceeded this need, his personalit y suffered and he has a very weak personality, and was easily bullied and pushed around. Simon, another main character, never achieved the need

Airline Industry Free Essays

The absorbtion of a company is often a difficult task. Critical issues to consider, include organizational culture, technology, socio-culture, brand equity, and profitability of the firm. Organizational culture is the most important issue to consider when acquiring another company. We will write a custom essay sample on Airline Industry or any similar topic only for you Order Now While some cultures differ from others, that doesn’t necessarily make them weak cultures. Key questions to ask are; how well will the companies cultures mix with each other? If changes to either culture occur, what implications does this have on productivity and efficiency? Technology is and has been a key part of business and will continue to be. Technology increases productivity, efficiency, and in many times lowers the cost of making products. When looking to acquire another company one must compare the technology of that company to its industry. How much will a company have to invest in a company to get the technology updated and personnel trained on those machines? How much would the company gain by implementing this new technology? Socio-cultural factors are a mindset of customers and they play a major role in whether or not a customer purchases a product and how much of it they will purchase. Grapefruit, for example, was a very popular item during the craze of the Hollywood Diet. Carbohydrates were in low demand when the Adkins Diet was trendy, and now it’s no transaturated fats that are becoming the next style of diet. Fast food companies had to change their menus to fit some of these trends due to their popularity! The lesson to take away from this is that a company needs to look into current as well as future trends that occur before making the decision to make an investment into an absorption. Brand equity is an essential part of acquiring a company. For example, a customer enters a pharmacy and sees both Tylenol and the generic brand of acetaminophen at the same price; the customer will most likely pick the Tylenol because it has proven itself to be a strong brand. The same can be said with companies in other industries. A company must research the customer’s perception of the products and service that the potentially acquired company offers in order to insure that they are making a good investment. Since the nature of business is to make profit, a shrewd to examination into the current profitability of the company being acquired as well as speculate future profitability is required. It’s also essential for a company to forecast the impacts that this merger will cause for their own company and determine if the results are desirable before the merger takes place. Part II. Barriers to entry—moderate: Sometimes a company will be able to enter the market but only for a short time; however this still causes competition and causes a reduction in fares. Part of what keeps barriers high are that airlines that are already in business there have planes already purchased as well as partnerships with other companies established. This leads to a potential entrant having diseconomies of scale. The two major things that deter customers from choosing a competitor are cost and past experience. These don’t contribute much to switching costs so when a new competitor enters the industry margins decrease even more. Since startup costs are so huge in the commercial airline industry, the threat of potential entrants is rather low. Rivalry among existing firms—high: Since JetBlue has entered the global market there are several more airlines worldwide that JetBlue has to compete with, as well as domestic and startup airlines to compete with. They must keep their prices/margins low not only to deter customers from other competitors but also to compete with close substitutes. There isn’t a firm that controls a large portion of the market so in turn companies receive low return due to competitive pricing structures. Finally there is very little differentiation in the airline industry. Services that JetBlue offers like free WiFi and XM radio are small things that help them differentiate their service for customers to buy. Threat of close substitutes—high: There are several substitutes to air travel, these being things like a car or a train. When going overseas there really isn’t a good substitute unless you are going on a cruise which in my opinion is an entirely different plan for travel. Sometimes if a group of people want to travel to the same place they will carpool for a cheaper rate, but this is getting less popular than it once was. In summary the shorter the distance, the more likely an airline is going to lose to close substitutes like a car or train. Bargaining power of suppliers—high: This is due to the fact that the suppliers are in an oligopoly. There isn’t much competition in the supplier market so those companies can keep their margins rather high. If a company decides to purchase a different brand of airliner then they would need to face training and maintenance costs associated with buying that new brand. Now there are things like beer and peanuts, uniforms and the like. The airline industry has potentially high bargaining power against these suppliers but those items don’t affect the profit margin like equipment does. Bargaining power of buyers—low/moderate: The price of an airline ticket is set and doesn’t really change except over time through competition. Buyers get to use technology like the internet to compare prices of different competitors which lowers prices; however that only affects prices over time. Since there are many airlines to choose from as well as low switching costs buyers enjoy a moderate amount of bargaining power. However, with few exceptions like companies that use economies of scale to negotiate rates for you there is very little a buyer can do to bargain with an airline immediately. Overall competition in airline industry is very intense. There are several competitors in the airline industry, and since the industry is low growth competitors try to differentiate their service to get people to switch to them. In poor economic times people look for lower cost alternatives and airfare is no different—people will look for lower cost means of transportation. Airliners also face an overall moderate bargaining power which limits their profit margins. How to cite Airline Industry, Papers Airline industry Free Essays This is considerably larger than some 620 countries, estimated similarly to the same size as Switzerland. (ATAG, 2012). It is orecast that by 2026, the industry will contribute $1 trillion to world GDP (ATAG, 2012). We will write a custom essay sample on Airline industry or any similar topic only for you Order Now Despite the fact there is over 2000 airlines, each airline generally relies upon either one of the two-airline manufactures. These are Boeing or Airbus, both that are extremely wealthy companies. Boeing Airbus are extremely competitive against each other and often have court disputes against each other. The most recent dispute was dated in May 2011, where both companies claimed victory after the World Trade Organisation overturned the ruling in which saw Airbus receive billions of Euros in illegal subsidies. BBC News, 2011). The US complained to the WTO as they thought the $18 billion subsidiary was deemed to ’cause serious prejudice’ to US interests (BBC News, 2011). Growth Rate The Airline Industry woes are expected to continue, with humble profits produced mainly by limiting capacity. Both Boeing Airbus already have a backlog of orders due to carriers deferring their orders due to the poor growth in clientele and falling flight prices. (The Economist, 2012). Other factors that are damaging the threat of growth in the Airline industry are the threat of terrorism increase in fuel prices. Are these factors putting people off? In 2009, there was an immediate decline in air travel by 30% (ehow) after the attack on the twin towers. The drastic decline maybe explained by the fact many feared there could be another terrorist attack in the nearby future. Rising fuel prices in 2012 are set to have an enormous impact on the industry and set to shrink profit margins awfully tight. The industrys global trade body nas warned that annual profits nave been cut by $500m (Financial Times). Due to the Increase in fuel prices, many airlines have decided to provide the A380 aircraft, hich carries roughly 500 people depending on the configuration. This has helped achieve economies of scale for many companies. Market Share The Airline Industry is incredibly competitive and diverse globally so it is difficult to summarise market share of companies. However, because of this reason returns are usually lower than expected. This can result in difficultly at times of economic recession. The supply in airline industry is very limited and dominated by Boeing Airbus, which means there is very little aggressive competition. It is very unlikely to ee a supplier vertically integrated. This means it is highly unlikely that Boeing or Airbus would start offering flight services. The bargaining power of airline companies is surprisingly very low. How to cite Airline industry, Papers